Anurag Ray
Web3 Tokenomics Architect & Ecosystem Strategist
Designing sustainable token economies and scaling decentralized ecosystems with a focus on adoption, innovation, and longevity across Web3 gaming and finance.
By the Numbers
Delivering measurable impact in Web3
About Me
Hi, I'm Anurag Ray. I design sustainable token economies, develop on-chain ecosystems, and lead product strategy across Web3 gaming and finance. With hands-on experience in building blockchain products like Star Atlas, Bloom, and Valannia, I bring a structured, data-driven approach to tokenomics and Web3 product design—built for adoption and longevity.
My Process
Strategy & Modeling
Design token frameworks aligned with player and investor incentives.
Simulation & Feedback Loops
Run scenario-based simulations to test sustainability and engagement.
Deployment & Support
Support live game token launches, audit emissions, and post-launch updates.
Experience Journey
Building the future of Web3 through strategic tokenomics and ecosystem design
Chief Revenue Officer
W3 Economic Labs
11/2023 – Present
Leading crypto games, token design, partnerships, and NFT strategy across multiple blockchain ecosystems with focus on sustainable growth.
Head of Tokenomics
Bloom
10/2023 – 06/2024
Designed emission models, staking protocols, and game mechanic strategies for sustainable token economics and player retention.
Jr. Token Metaverse Analyst
Star Atlas
06/2022 – 08/2023
Built economy modeling systems, ran simulations, optimized NFT pricing, and developed comprehensive product strategies.
Blockchain Advisor & Researcher
Tanks! for Playing
11/2021 – 04/2022
Designed ecosystem tokenomics across Solana, Polygon, and BSC networks with focus on cross-chain compatibility and user experience.
Global Impact
Working with clients and projects across the globe to build sustainable Web3 ecosystems
What People Say
Feedback from industry leaders and colleagues I've worked with
Visionary Leadership
Anurag blends vision with analytical rigor. His leadership at W3 Economic Labs has been exceptional, driving innovation in token economics.
Strategic Excellence
Sharp, data-driven, and strategic—Anurag played a key role in our token design and competitive analysis, delivering outstanding results.
Problem-Solving Expert
A reliable and fast problem-solver. His work at Star Atlas always pushed our team forward with innovative economic solutions.
Let's Build Something Amazing
Ready to transform your Web3 idea into a thriving ecosystem?